Task:
Design a professional personal logo for a professional air-race pilot.
Concept:
Concept of this logo design combines 2 ideas into one visual “coded” message.
Logotype avatar addresses viewer to altitude meter, numbers 7 and 8 are highlighted in red color to remind of the “78” – number of the pilot.
Avatar has also combined letters D and G, referring to Daniel Genevey.
Combination of the avatar and text logo creates a very classic look, referring to pilot related lifestyle, watches, fashion and more.
Avatar can be also used on it’s own as a stand-alone symbol. This logo has added stylized wings, to increase dynamics of the visuals and
also address viewer to air and flight related mood.